Amplifin Services
Bengaluru financial advisory — insurance, mutual funds, loans and wealth management. A category where trust does the selling.
- Location
- Bengaluru, Karnataka
- Sector
- Financial services
- What we did
- Search engine optimisation, Social media advertising
Who they are
Amplifin Services advises individuals and businesses in Bengaluru on life, health and motor insurance, mutual funds, loans and credit cards, fixed deposits, and wealth and retirement planning.
Their positioning rests on personalised advice rather than product distribution — which changes what the website has to do.
What we were doing
Organic search and social media advertising for a financial advisory firm competing in Bengaluru against both national aggregators and a long tail of independent advisers.
Pages per service, not one page for everything
Someone searching for health insurance advice and someone searching for mutual fund guidance are different people with different questions. A single "our services" page competes for neither.
Search that assumes an informed reader
Financial searches in India are increasingly specific — comparisons, tax treatment, scheme names. Content that answers the actual question outperforms content written to hit a keyword density.
Social built for consistency
In advisory, visible regular activity is itself a trust signal. The social media work was structured around a sustainable publishing rhythm rather than campaign bursts.
Services on this project
- Search engine optimisation — Most sites we audit lose more traffic to fixable on-page problems than to any competitor.
- Social media advertising — Reach is a diagnostic, not a result. We optimise for cost per enquiry.
- Finance & Insurance — how we approach this sector
We publish no performance figures we cannot evidence and have not been given permission to share — see why that is.
Send us your URL. We’ll tell you what we’d fix.
Tell us what you sell and who you’re up against. We’ll come back with what we think is costing you the most traffic, what fixing it involves and what it’s likely to cost — before you commit to anything.